Anabella DeAnda is the founder of Mama Bella Hot Sauce LLC. The Woman Crush Wednesday is a community celebrity but is as humble and down to earth as they come. She produces habanero tomato-less hot sauces and pepper jellies. Her jellies and hot sauces have made it into the hearts, homes and several markets across Yuma. Mama Bella is truly a self-made masterpiece and it is her tasteful products and disposition that has won the hearts of the Yuma community!
Anabella started her business when family and friends began asking her to purchase her hot sauces it made her think that she might have something that she could eventually bring to a market. Her husband, Paul, urged her to pursue this venture as well. She had the support of her family and friends from the start.
As a hard worker: Mama Bella share’s insight that encourages small business owner to succeed with a few tips. “As you grow you must delegate some of the many hats you wear in your business. This has been the biggest challenge for me but growth is contingent upon your ability to delegate responsibly. Expansion require elasticity of a vessel and that requires additional hands to carry the load of that responsibility efficiently. One of the many rewards of being able to delegate has resulted in me being able to fulfill the requirements to bring my products to local stores and supermarkets. This is an amazing achievement!”
When asked about an existing business goal, Mama Bella shares that moving the majority of her business to becoming an online store is what she’s up to. “Growing with the changes of the times, including technological, is important” -says Mama Bella.
Lastly, Mama Bella shares some advice for women: “Educate yourself thoroughly in your field. Ask questions, read, read, read. There is a lot of free online information available. Take advantage of it!
You can also visit her at the commercial kitchen and store front, Thee Food Boutique, at 281 W 24th St. #116A Yuma, AZ 85364. She is available in the shop Tuesday through Saturdays from 7:30 – 4:30 p.m.